News for 'Mafatlal Denim'

Denim cos to cut tailor workforce for Gen Y

"Denim is one of the world's oldest fabrics, yet it remains eternally young," declared an American Fabrics magazine writer in 1969. This Levi Strauss & Co post on its website reflects what Indian denim producers intend to do -- let the Generation Y tailor the pair of jeans for the market.

US firm sourcing fabric from India